We used behavioural insights to identify the best way to engage people who are at high-risk of reoffending to voluntarily join behaviour change or other support programs.
Behavioural insights can help address emergency decision-making to support NSW agencies and policy-makers reduce fatalities in the community. We look at the issue of driving through floodwater.
Check out the latest trial results from the BIU in our 2018 report.
BX2018 is coming to Sydney, 25 - 26 June 2018, featuring BI experts from across the globe.
The Behavioural Insights Unit’s Community of Practice (CoP) event on 4 December showcased the work on health that we’ve done in the past year with our partner organisations.
Today is International Women’s Day and this year’s theme is ‘Press for Progress’. It is an important day to mark the progress towards gender equality around the world. And in NSW we have made progress.
On Wednesday 22 November, the BIU Community of Practice hosted a panel discussion for senior public servants.
BIU met with Professor Dan Ariely during his recent visit to Sydney. Professor Ariely’s research interests intersect with BIU, particularly in the areas of health, finance and morality.
I travelled with our Executive Director for the FACS and Innovation Branch to New York City to attend the Behavioural Science and Policy Association (BSPA) conference on 19 September 2017.
A BIU trial about flexible work was recently featured in the Harvard Business Review.
In their recent report on the global state of BI, the OECD highlighted how BI has mainly been used to change the behaviour of individual people, such as getting them to pay their fines and taxes or turn up to medical appointments on time. By contrast, there has been less work on applying BI to change the behaviour of organisations.
So you have a great idea about how you could change people’s behaviour. You want to go ahead and test your idea out, but you don’t know if people will respond to the intervention, or if it will have the impact you hope. Rather than going ahead and investing heavily in a field trial, you could use an economic experiment to test your idea first.
Since 2013, the Behavioural Insights Unit (BIU) has been running Randomised Controlled Trials (RCTs) to test whether our ideas result in behaviour change in the real world. RCTs are the gold standard of evidence. They allow us to test the effectiveness of an intervention compared to if we had changed nothing.
The Mandarin featured a great article on us last week.
Governments send hundreds of thousands of letters to people each year asking them to do things, from paying speeding fines and taxes, providing information for welfare payments, alerting people to expiring licenses and registration and incoming tolls.
Behavioural insights teams continue to spring up all around the world. Recent additions include the United Nations Development Program’s Behavioural Initiative and the Behavioural Insights Unit in Qatar. In Australia, the NSW, Commonwealth and Victorian governments have central teams as well as teams in some of their agencies.