• Using economic experiments in behavioural insights

    Posted by Danielle Merrett and Sam Miller on Wednesday August 9th, 2017

    Economic experiments are not just for economists or financial types. They can help us explore behaviour change ideas and test how people react to our ideas in a quick and meaningful way. 

  • BX 2017

    Posted by on Wednesday July 19th, 2017

    Recently BIU attended Behavioural Exchange, an annual conference that shares examples of BI from around the world. This year over 400 people from government, academia and the private sector attended BX2017 in Singapore. These are some of our highlights from the conference.

  • Segmenting: What works for whom

    Posted by Alex Gyani & Simon Raadsma on Monday May 15th, 2017

    In our latest blog post we take a look at a hot topic in BI: segmentation. One of the downsides of RCTs is they usually only identify what works on average. Although this allows us to improve outcomes overall, you can do even better if you can work out what works best for different groups of people and then tailor your approach to each group. We take a look at our hospital appointment trial and discuss both ‘classic’ segmentation and a newer approach based on machine learning.

  • BIU in the media

    Posted by on Tuesday April 18th, 2017

    The Mandarin featured a great article “NSW nudge teams set their sights on more complex public policy challenges” on us last week. The piece highlighted our work over the past few years and discussed the future direction of the unit, particularly our work applying behavioural insights principles to more complex policy issues.

  • Community of Practice: BI-ing letters

    Posted by on Monday April 3rd, 2017

    For our first CoP of 2017, we brought together people from a range of government agencies to reflect on what BI can offer in terms of writing better letters.